One of the easiest ways to increase traffic to your blog is to make sure it is relevant to the people reading it - sounds obvious doesn’t it, but sometimes that isn’t quite as obvious as it sounds.

What’s relevant to them and what’s relevant to you might not be the same thing. How do you make it relevant? One of the best ways is to tie your posts into popular culture. Whether you use Google trends, Twitter Topic trends, or even “Most popular” on Amazon you are going to be writing about topics you know that are popular.

This helps you in a lot of ways, firstly, it means that you are going to get picked up by search engings more often. If those topics are trending right now then its obvious people are already searching for those terms. Including those strategically in your post will cause your post to appear in the results and lead to more page views.

What tools are you using to enhance your posts?

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