Rather ask what you can do for your readers (with apologies to JFK for paraphrasing). Seriously though, in the mad rush to get yet another post out, connect with yet another sponsor, increase ad revenues but just a few more dollars, it can be all too easy to forget why we have a blog and who it exists for.

Of course it exists for you but where would the fun be if you were the only person reading your blog, what would be your motivation for writing it? Where would your ad revenue come from? So the next time you go to hit publish why not take a step back and ask, what does this post do for your readers. What have you given them that they can use?

Maybe you went out of your way to do some research and share the results, perhaps you hunted down a cool new tool for them to use. Find something that you can honestly say, yes, I have given my readers something today.

What will you give your readers?

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